HOUSTON — It’s about that time of year — rodeo season is fast approaching. The excitement is building after the entertainment lineup was released, and fans aren’t the only ones getting ready.
“We’re excited, really great artists,” said Amber Burda, chief revenue officer for the Houston Livestock Show and Rodeo.
The annual event runs from March 4-23 at NRG Stadium.
Burda said tickets will be sold online in two waves starting at 10 a.m. Thursday.
- The first wave includes tickets for shows from March 4 to March 13.
- The second wave starts at 2 p.m., covering shows through March 23.
For both waves, a virtual waiting room will open 30 minutes before sale time. Burda explains that being in the waiting room is key to securing tickets.
“Now if you get into that waiting room at 9:45, you will still be randomly selected. It’s not based on when you got into the waiting room, just as long as you’re in there, it will be a random selection that will send you in to get your tickets,” she said.
Ticket prices range from $25 to over $400, with a $5 convenience fee.
Resale tickets will also be available, though they may cost more.
The rodeo does have an official ticketing platform where you can find resale tickets starting Thursday. But you can shop around before then. How does that work? Well, thousands of rodeo tickets have already been sold to season ticket holders. Some of those tickets are popping up on websites like StubHub or SeatGeek.
However, be cautious when using resale websites.
One KHOU 11 viewer shared their experience buying four tickets to Luke Bryan’s performance on Vivid Seats. During checkout, they faced more than $200 in taxes and fees.
While the website claims the tickets are “authentic,” the rodeo has a warning.
“There are other secondary markets out there that we don’t officially partner with, and those tickets cannot be verified,” Burda said.
While tickets from these websites may be legitimate, officials say they can only verify resale tickets purchased through AXS, the rodeo’s official ticketing platform. Deals could start popping up there as early as Thursday.
“I’ve seen tickets come available from your secondary market or even the release of holds up until gates are open,” Burda said.
Individual tickets range from $25 to $412, depending on seating and experience. Fans can choose from a variety of options, including:
- Upper Level seats ($25–$38): Located on the 600 level.
- Loge Level seats ($46): Positioned on the 500 level.
- Club Level seats ($67–$72): Found on the 300 level, offering upscale food, and drink options, and access to themed bars.
- Field Level seats ($62): Providing close proximity to the action.
For those seeking premium experiences, options like the Chairman’s Club Party Deck ($180) and Chute Seats ($412, already sold out) offer luxury perks, including open bars, chef-prepared meals, and exclusive access to the Champions Club.
RodeoHouston offers elevated experiences for corporate events or group outings:
- 22-Seat Entertainment Suite ($9,300 + fees): Includes food, an open bar, and a private suite with seating options.
- 50-Seat Suite ($21,150 + fees): Ideal for large parties, featuring premium food and drink options and a private suite.
- Dirt Deck (starting at $20,000): An ultra-exclusive option for 20 guests to enjoy rodeo performances and concerts from a private deck with a dedicated waitstaff.
For smaller groups, shared suites ($309 per ticket) and 300-level entertainment suites (capacity varies) offer the luxury experience without the need for a full suite reservation.
All ticket levels grant access to the Houston Livestock Show and Rodeo grounds, including the livestock and horse shows, carnival, educational exhibits, and shopping. For the carnival, RodeoHouston has ticket packages for rides and food.
Visit the official RodeoHouston website for seating maps, availability, and additional details.
